Last Updated: 24 February 2026
This Privacy Policy describes how Inara Ethnic, a sole proprietorship owned and operated by Uzma Murslin, with its registered office at Flat No-12A01, Premises CGH-01, Sector-135, Noida, District Gautam Buddh Nagar, Uttar Pradesh-201301, India, and operational office at K315 Vivek Vihar, Sector-82, Noida, Uttar Pradesh-201301, India (hereinafter referred to as “Inara Ethnic”, “Company”, “we”, “us”, or “our”), collects, uses, stores, processes, shares, and protects your personal information when you visit our website, purchase products, interact with us, or use our services.
This Privacy Policy is issued in compliance with:
- Information Technology Act, 2000
- Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011
- Consumer Protection Act, 2019
- Consumer Protection (E-Commerce) Rules, 2020
- Digital Personal Data Protection Act, 2023 (DPDP Act)
- RBI Guidelines for Payment Processing
- Applicable international data protection principles where relevant
By accessing our website or purchasing from us, you expressly consent to the collection, use, and disclosure of your information as described in this Privacy Policy.
1. DEFINITIONS
For the purpose of this Privacy Policy:
- “Personal Information” means any information that identifies or can identify an individual.
- “User”, “Customer”, or “You” refers to any person accessing our website or purchasing products.
- “Website” refers to the official website of Inara Ethnic.
- “Services” refers to all products, services, content, and features offered by Inara Ethnic.
2. INFORMATION WE COLLECT
We collect only the information necessary for legitimate business purposes.
2.1 Information You Provide Directly
When you place an order, contact us, subscribe, or interact with us, we may collect:
- Full name
- Mobile number
- WhatsApp number
- Email address
- Shipping address
- Billing address
- Postal code and location
- Payment transaction details (excluding full card details)
- Order history
- Customer support communications
- Feedback, reviews, and responses
Providing this information is voluntary, but necessary for order processing and service delivery.
2.2 Information Collected Automatically
When you access our website, certain information may be automatically collected, including:
- IP address
- Device type and device ID
- Browser type and version
- Operating system
- Geographic location
- Website activity and browsing behavior
- Session duration
- Referral sources
This helps improve website functionality, performance, and security.
2.3 Cookies and Tracking Technologies
We use cookies, pixels, and similar technologies to:
- Enhance website functionality
- Improve user experience
- Understand customer preferences
- Analyze traffic and usage
- Provide personalized advertising
- Prevent fraud and unauthorized access
You may disable cookies through browser settings, but some features may not function properly.
3. PURPOSE OF COLLECTING INFORMATION
We collect and use your information for lawful business purposes, including:
3.1 Order Processing and Fulfillment
- Confirm and process orders
- Arrange shipping and delivery
- Provide order updates
- Handle returns and refunds
3.2 Customer Support
- Respond to inquiries
- Resolve complaints
- Provide assistance
3.3 Communication
You consent to receive communications including:
- Order confirmations
- Shipping updates
- Service notifications
- Promotional emails
- WhatsApp messages
- SMS notifications
- Marketing campaigns
You may opt out of promotional communications at any time.
3.4 Marketing and Advertising
We may use your information to:
- Provide personalized offers
- Send promotional messages
- Run influencer and affiliate programs
- Improve marketing effectiveness
3.5 Fraud Prevention and Security
We use your information to:
- Prevent fraud and chargebacks
- Detect suspicious activity
- Protect business and customers
- Maintain website security
3.6 Legal Compliance
We may use your data to comply with:
- Legal obligations
- Government requests
- Tax regulations
- Regulatory requirements
4. PAYMENT INFORMATION
All payments are securely processed through RBI-authorized third-party payment gateways such as:
- Razorpay
- Cashfree
- PayU
- PhonePe
- Stripe
- UPI providers
- Banks and financial institutions
We do NOT store your debit or credit card numbers.
Payment processors follow PCI-DSS security standards.
We are not responsible for payment gateway security practices.
5. INFORMATION SHARING AND DISCLOSURE
We do not sell your personal information.
We may share your information only with:
5.1 Service Providers
- Courier partners
- Payment processors
- IT and hosting providers
- Email and messaging service providers
5.2 Affiliate and Influencer Programs
Limited necessary data may be shared for order attribution and performance tracking.
5.3 Legal Authorities
We may disclose information if required:
- By law
- Court order
- Government authority
- Law enforcement agencies
6. DATA STORAGE AND RETENTION
We retain your information only as long as necessary for:
- Order fulfillment
- Customer support
- Legal compliance
- Fraud prevention
- Accounting and tax requirements
We may retain data for up to 8 years as required by Indian tax and legal regulations.
7. DATA SECURITY
We implement reasonable security safeguards including:
- SSL encryption
- Secure servers
- Access control measures
- Secure payment gateway integrations
- Monitoring for unauthorized access
However, no system is completely secure, and we cannot guarantee absolute security.
8. INTERNATIONAL DATA TRANSFER
As we serve international customers, your information may be processed and stored in India and other jurisdictions where our service providers operate.
By using our services, you consent to such transfers.
9. YOUR RIGHTS UNDER APPLICABLE LAW
You have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of data (subject to legal obligations)
- Withdraw consent for marketing communications
To exercise your rights, contact us at:
Email: care@inaraethnic.com
Phone: +91-7827737528
We reserve the right to refuse requests where legally permitted.
10. CHILDREN’S PRIVACY
Our website is intended for users aged 18 years or older.
We do not knowingly collect personal data from minors.
If such data is identified, it will be deleted.
11. THIRD-PARTY SERVICES AND LINKS
Our website may contain links to third-party services.
We are not responsible for their privacy practices.
Users should review their privacy policies separately.
12. CONSENT
By accessing our website, providing your information, or purchasing from us, you consent to this Privacy Policy and agree to its terms.
You also consent to receive communications through:
- SMS
- Phone calls
13. POLICY UPDATES
We reserve the right to modify this Privacy Policy at any time without prior notice.
Updated policies will be posted on this page.
Continued use of the website constitutes acceptance of changes.
14. GRIEVANCE OFFICER AND CONTACT DETAILS
In accordance with applicable laws, the Grievance Officer details are as follows:
Business Name: Inara Ethnic
Owner: Uzma Murslin
Email: care@inaraethnic.com
Phone: +91-7827737528
Registered Address:
Flat No-12A01, Premises CGH-01, Sector-135, Noida, District Gautam Buddh Nagar, Uttar Pradesh-201301, India
Operational Address:
K315 Vivek Vihar, Sector-82, Noida, Uttar Pradesh-201301, India
We will respond to grievances within 30 business days.
15. LEGAL JURISDICTION
This Privacy Policy shall be governed by and interpreted under the laws of India.
Any disputes shall be subject to the exclusive jurisdiction of courts located in Gautam Buddh Nagar, Uttar Pradesh, India.
